Short-Form Marketing

For some time I worked as a video editor and marketer for many different rap artists. It was my job to come up with video ideas that went viral so the artist would gain popularity to help their music streams. Using AI, I would come up with viral hooks and storylines that viewers would mistake for being real. Causing them to comment and share the content with friends. I would create videos for rappers such as Young Nudy, Nardo Wick, Latto, Roddy Ricch, and more. In 3 months, my videos gained over 5 million views on TikTok and Instagram combined. Both videos below reached a million views.

Guatemala Trip

Central Florida Foundation

I along with two other students was selected to help with the production of interviews for the Central Florida Foundation. I operated the cameras while jotting down important time stamps for smoother and quicker post-production. It was interesting to learn about the Philanthropist’s story and learn for the first time about a Non-Profit organization.

Music Videos

I moved from New York to Orlando to attend Full Sail University with my childhood friend Marti. After watching a Lyrical Lemonade iPhone music video, it inspired me to start creating my own. “You Said” and “Had Someone” are iPhone music videos I filmed in the Orlando area and are run and gun-styled shoots. For my third music video, “Drama” I decided to collaborate with a classmate and had him record while I directed and edited the video.

Explaining my creative process.

School Projects

Interview with Chivonne

In Advanced Video class, I had to create a sit-down interview with another classmate. I thought of the questions and filmed the interview on an iPhone 12 at Full Sail University. Lastly I edited the video using Premiere Pro.

Setup Central

In High School, I took a class called Virtual Enterprise. My classmates and I would come up with a fake company and would be assigned positions in the company. This video was directed and edited by me on iMovie.